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Instagram engagement calculator
Compute your Instagram engagement rate from likes, comments and followers
Interactive tool in development
Sign up to be notified when the interactive tool goes live
Benefits
Why use this tool
✓Engagement rate per post and global
✓Compare to 2026 benchmarks by account size
✓Detect posts that stand out
✓No account connection required
How to use
How to use the tool
01
Enter your followers
Total followers on your account
02
Enter likes and comments
Average across your last 10 posts
03
Compare to benchmark
We show where you stand vs your segment
Instagram engagement calculator FAQ
What is a good Instagram engagement rate in 2026?+
For accounts under 10k followers, 3 to 6% is solid. Above 100k, 1 to 3% is already very good
Does the calculator include Reels?+
Yes, you can include Reels views or exclude them depending on the chosen formula
Is my data stored?+
No, computation is 100% browser-side, nothing sent to our servers
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